Leading developer of innovative online casino games for desktop and mobile, BetSoft Gaming, is thrilled to announce that it has further increased its European presence by entering into a wide spread agreement with Malta-based multi-brand, multi-market operator and platform provider, Soft2Bet.
In terms of the agreement signed between the parties, Soft2Bet will directly integrate BetSoft’s entire portfolio of games, including player favorites and thrilling innovations in the Slots3 Series, around ten casino brands that will see it reaching regulated markets throughout Europe and the Nordic countries.
Soft3Bet has grown from a starting headcount of 3 to over 100 employees in just two years and turns over in excess of €9 million annually. Earlier this year Soft2Bet’s 7 Stars Partners initiative was named Best Affiliate Program at the EGR Operator Awards.
Boris Chaikin, Chief Executive Officer at Soft2Bet, explained that they are currently introducing a new brand approximately every three months, and they take great care to ensure that each of them has a unique look, feel and market position.
Chaikin went on to say that to support this extremely ambitious growth strategy, they work with content partners whose games have their own distinct personalities, who can manage direct integrations, and who have a reliable roadmap for the launch of more high-quality content for the foreseeable future. He added that for these reasons and more, they predict a long and successful partnership with BetSoft.
Annamaria Anastasi, Marketing Director at Betsoft, said that Betsoft has become a trusted partner to many of Europe’s leading operators, giving their in-house teams the experience and the market knowledge to perfectly serve players through each of Soft2Bet’s popular casino brands.
