Yggdrasil Gaming has entered into a significant agreement with Flow Gaming that will see the company boost its market roadmap offering.
In terms of the agreement, Flow Gaming will gain access go Yggdrasil’s complete end-to-end development procedure, the YG platform as well as its new GATI product (Game Adaption Tools & Interface), game promotional tools via BOOST, and access to content developed by YG Masters partners.
As a Franchisee to Yggdrasil, Flow Gaming will have the opportunity to successfully acquire and offer its own game content for distribution to its targeted market and cross-participate with other Franchisees around the globe, allowing it to hasten the territorial reach and drive incremental revenue opportunities.
Peter van Tuyl, Chief Operating Officer of Flow Gaming, commented that they are very excited to partner up with one of the best and most innovative iGaming solutions and slots provider in Europe. He added that Yggdrasil is one of the companies they have had their eye on for a long time.
Van Tuyl went on to say that they have fantastic content that will do well with their Asian customer base and their extensive marketing knowledge and tuned infrastructure for Asian distribution this will be a very good concept for both parties.
Van Tuyl also said that the Yggdrasil Franchise proposition is a new and very clever approach to on-boarding their content and technology.
Bjorn Krantz, Head of Publishing at Yggdrasil, said that they are absolutely delighted to sign this very strategic Franchise partnership with Flow Gaming.
Krantz added that with the Yggdrasil Franchise offering, Flow Gaming will be able to provide its partners with a blueprint of what’s made Yggdrasil one of the most innovative and successful iGaming suppliers in the industry.
