The National Association for Stock Car Auto Racing (NASCAR) has expanded on an existing arrangement that it has in place with Sportradar Integrity Services and penned a multi-year integrity deal.
Under the terms of the agreement, Sportradar will provide NASCAR with bet monitoring and reporting tools, through its Universal Fraud Detection System.
“Our partnership with Sportradar is a foundational component to the success of Nascar’s involvement with sports betting,” said the MD of sports betting for NASCAR, Joe Solosky said.
“When we began our journey into legal sports betting, our first priority was to protect the integrity of our product. Through this renewal, we’ll continue to ensure that our drivers, teams and industry stakeholders are educated on our policies.”
Key features of the new deal:
- It will cover all races in the NASCAR Cup Series, the NASCAR Camping World Truck Series and the NASCAR Xfinity Series.
- NASCAR will use Sportradar’s education and prevention services to deliver workshops – online and off – to teach about integrity in the industry.
- NASCAR will become the first North American sports league to receive Sportradar’s reporting service.
The director of global partnerships for Sportradar, Andy Cunningham praised NASCAR’s “unwavering commitment to upholding the highest levels of competitive integrity”, saying that this was instrumental to the group’s success.
Cunningham said that Sportradar looks forward to continuing to safeguard their sport through a growing portfolio of industry-leading products and services.
