Spanish-based multinational gaming company Codera, is pleased to reveal that it has extended its sponsorship agreement with Real Madrid Football Club until June 2026.
Codera is a powerful operator in Latin America, particularly in Puerto Rico, Mexico, the Dominion Republic and the entire Central and South America.
The agreement signed by the parties sees the firm reinforce its commitment to the Codera Online markets of Argentina (City of Buenos Aires), Mexico, Colombia and Panama as well as prospective markets when and if they become regulated, such as Argentina (outside of the City of Buenos Aires), Chile, Brazil, Puerto Rico, Peru and Uruguay.
Codera’s association with the La Liga Club commenced in 2016 and the new agreement sees it reinforcing its commitment to Latin America by boosting the geographic scope to more than twenty countries in the region.
The gaming company also sponsors teams in the regional itself, including River Plate in Argentina and Rayados in Mexico.
Vicente Di Loreto, Chief Executive Officer of Codere, commented that they are thrilled with this renewed alliance with Real Madrid, with whom they share the same values and ambition to be the best at what they do, and look forward to benefiting from the renowned Real Madrid brand.
Moshe Edree, Managing Director of Codere Online, said the renewal of this strategic agreement with Real Madrid will play a key role in the deployment of their ambitious expansion project across Latin America.
Edree also said that it will not only allow them to strengthen their online sports betting presence in the markets where they operate today, but also allow them to use the Real Madrid brand in other high-growth Latin American markets.
