BetQL, Network, the sports betting arm of the internet radio business, Audacy, has signed an exclusive, multi-year partnership with BetMGM.
BetMGM will become the network’s exclusive sportsbook, including the You Better Your Bet program (impending launch) and the current The Daily Tip, BetMGM Tonight and BetQL Daily.
As per Matt Prevost, chief executive officer of BetMGM:
“We’re excited to further our strategic partnership with Audacy and to bring our market-leading sports betting and gaming entertainment content to millions of listeners nationwide across the entire BetQL Network platform.”
The chairman, president and chief executive officer of Audacy, David Field, spoke about the BetQL Network, which launched in June 2021, explaining why the iconic brand was such a good fit for the network.
He said that Audacy was delighted to expand its strategic partnership with BetMGM, highlighted by its new exclusive position with the BetQL Network.
“Barely a year old, the BetQL Network has a bright future ahead of it as legalized sports betting continues to expand over the next decade,” he said.
The partnership covers sports betting across all broadcast portfolio and digital platforms.
In March last year, Audacy announced a non-exclusive partnership with BetMGM, designating the sportsbook as its preferred sports betting partner.
