Oddset, a Danske Spil-owned sportsbook, is pleased to announce that it has become a new sponsor for Randers FC, a Danish team in the nation’s premier football league, the Superliga, running until the summer of 2023.
In terms of the sponsorship, Oddset’s branding will be displayed at the Randers FC Stadium, Cepheus Park, from 20th September 2020.
Morten Horby Anderson, the Sales Manager at Randers FC, commented that they are incredibly happy to have Oddset back in the fold as a partner and look forward to resuming the close relationship and the good collaboration – a collaboration that benefits both Oddset, Randers FC and the club’s fans.
Niels Erik Folmann, the Director of Danske Licens Spil, added that at Danske Spil, they have an ambition to get closer to the many fans in the Super League who like them, love the sport and the excitement of football. He added that they are, therefore pleased that Oddset in the coming seasons will present at Randers FC’s home ground, where fans will meet Denmark’s best sports games.
Oddset currently holds sponsorship deals with several Danish teams, including Brondby IF, Aarhus Gymnastikforening (AGF), OB and FC Midtjylland.
A change in marketing regulations recently saw football clubs forbidden to display the logos of gambling companies together with that of any company offering lending or credit services. This caused difficulties around sponsorships for a number of teams.
The nation’s ombudsman defended the legislation commenting that the display of gambling and bank-related logos within any vicinity would be classed as a breach of the law.
