International Game Technology (IGT), a leading multinational gaming technology firm, has announced that it has entered into a mobile sports-book app deal with Circa Sports that will see the latter launch its sports betting service through the IGT PlaySports platform.
The IGT PlaySports platform is an adaptable B2B sports betting platform that is currently live in 11 US states and supplies first-rate book management, trading, operations and marketing at venues that range from commercial and tribal-run casinos to lottery-run destinations and a high-profile racetrack.
Derek Stevens, Chief Executive Officer of Circa Sports, commented on the partnership by saying that they look forward to introducing patrons and sports fans in Colorado to the excitement of Vegas-style sports betting through the Circa Sports Colorado mobile app.
Stevens went on to say that IGT is the ideal partner for their sports betting expansion. He added that the IGT PlaySports platform continues to prove its ability to support world-class sports betting operations across the U.S., and he is confident that it will enable them to quickly differentiate Circa Sports in Colorado and beyond.
Enrico Drago, Senior Vice President at IGT PlayDigital, said that together with Circa Sports, IGT will expand its PlaySports footprint into Colorado, another U.S. state with compelling sports betting growth opportunities for IGT and their customers.
Drago also said that Circa Sports is a forward-thinking sports betting provider and they look forward to helping them realize their vision of entertaining users with leading multi-state sports betting experiences through their PlaySports technology and services.
