SBTech, a leading sports betting and gaming technology supplier to the regulated iGaming sector, has revealed that it has entered into a partnership with Pala Interactive that will see it offer its award-winning sportsbook technology to all of the tribal gaming operator’s platform partners.
In terms of the five-year agreement, SBTech’s sportsbook solution will be integrated into Pala Interactive’s online platform and will initially launch with two online brands, namely Vipcasino and CanPlaySports which are operated and owned by the Wolinaki Abenakis First Nation.
Pala Interactive is owned by the Pala Band of Mission Indians and offers its iGaming platform as a B2B solution as well as running an offering under its own brand in the regulated New Jersey market.
Jim Ryan, the Chief Executive Officer at Pala International, commented that this partnership has massive potential to grow even further as more states open and they are both in a very strong position to capitalize on this.
According to SBTech, it was selected after winning a cut-throat tender process and that Pala was impressed with its risk management and technology expertise, flexibility of its solution and emphasis on product innovation.
Richard Carter, the Chief Executive Officer at SBTech, said that they are delighted Pala Interactive have selected them as partners ahead of their competitors due to their leading, flexible sportsbook technology that has been specifically tailored to the North American market.
Carter went on to say that this partnership will benefit both companies as they continue to rapidly expand their presence across North America and as more US States regulate in the coming months and years ahead.
