SOFTSWISS is stepping up its partnership with Google, aiming to make online casino and sports betting ads more reliable and compliant. The collaboration, which started in August 2024, focuses on helping licensed operators run safer advertising campaigns across more than 40 regulated markets. As rules around gambling ads become more strict, this effort helps brands […]
India Summons Google, Meta in Crackdown on Online Betting Ads
India’s top financial crime-fighting agency has summoned senior executives from Google and Meta as part of a widening investigation into the online betting industry. The Enforcement Directorate (ED) is examining whether the tech firms facilitated the promotion of illegal betting apps, potentially violating advertising laws and money laundering regulations. The executives have been ordered to […]
Google’s Revised Gambling and Games Advertising Policy
On April 14, 2025, Google is set to implement a comprehensive update to its Gambling and Games advertising policy. This update is designed to introduce more stringent controls and clearer definitions within the advertising guidelines, particularly targeting the clarity for advertisers and aligning with country-specific laws. Key Changes in Policy Guidelines The revision will bring […]
Rising Legal Tensions: Apple and Google Accused of Enabling Illegal Gambling in New Jersey
A new chapter in the ongoing scrutiny of digital gambling practices unfolds as Apple and Google are implicated in a lawsuit filed in the District Court of New Jersey. The two tech giants are accused of profiting from and promoting illegal gambling operations through their app distribution platforms, introducing a significant legal challenge against their […]
